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ICARUS STUDIOS PARTNERS WITH UNC-CHAPEL HILL, INTEGRATES PERFORMANCE ART AND TECHNOLOGY | Feb 18-27

Perpetrator

Perpetrator

Icarus Studios, UNC Chapel Hill Present The Virtual Performance Factory

Local video game developer, Icarus Studios, is pleased to announce its partnership with UNC-Chapel Hill, together developing an original video game and series of virtual works to be used in an interactive live drama performance, The Virtual Performance Factory, set to run February 18–27.

Marie Garlock as Zaynab

Marie Garlock as Zaynab

Touching on a hot-topic technology issue, the unique performance will explore the way in which people interact in both “the real” and “the virtual” worlds. Utilizing Icarus Studios’ cutting-edge xScape technology and assets provided by the UNC communications studies department, the performance will incorporate both live and virtual actors, props and set pieces, allowing the audience and performers to move within the set, interact with one another, and try their hand at Perpetrator, a real-time, playable level of a first-person shooter game designed specifically for the event.

“Icarus Studios has developed a wide variety of virtual worlds for educational purposes,” said Jim Hettinger, CEO of Icarus Studios. “This project was a great opportunity to become more involved with UNC’s innovative academic community while further demonstrating our technology and development capabilities.”

Michaels Memory (Trevor Johnson)

Michaels Memory (Trevor Johnson)

Further performance contributors include several award-winning writers and playwrights, including Christine Evans and Haris Orkin, and faculty and students from the Performance Studies branch of the UNC communications studies department.

“The goal of this project was to see how digital technology can dialogue with art to make something new, in this case the art of live performance,” said Joseph Megel, the UNC faculty member who coordinated and commissioned the project.

Trevor Johnson as Michael Pet

Trevor Johnson as Michael Pet

The Virtual Performance Factory will run in conjunction with the 2010 Collaborations: Humanities, Arts and Technology (CHAT) festival, which takes place February 16-20, with weekend performances set to run Thursday through Saturday starting at 8 p.m., Sunday starting at 2 p.m., from February 18–27 in Swain Hall at UNC-Chapel Hill.  Tickets are $10 for Adults, $5 for students and free with a CHAT festival badge, available upon registration for the festival. Attendees can call (919) 962-2311 for reservations.

For more information about Icarus Studios, visit: http://www.icarusstudios.com/

For more information about The Virtual Performance Factory or the CHAT festival, visit: http://www.chatfestival2010.com/virtual-performance-factory.html

IcarusLogoHoriz_400x150About ICARUS STUDIOS, INC.
Located in Cary, North Carolina, Icarus Studios is a next generation game developer and technology provider. The studios’ xScape cloud gaming development platform enables the production and cross integration of massively multi-player online games, iPhone and Facebook applications and virtual worlds. Icarus Studios’ recent game credits include co-developing the award winning MMOG Fallen Earth, and developing Showtime’s Dexter iPhone game. Icarus Studios provides its partners with a total solution that includes design and content production, monetization, customer support, hosting, and a tightly integrated technology platform. The Icarus xScape technology platform was built from the ground-up on industry standards to accelerate time to market, reduce development and running costs, and enable new revenue streams through 3D, Web, Flash™, and mobile user experiences.

About the C.H.A.T Festival
CHAT (Collaborations: Humanities, Arts & Technology) is the first effort to showcase the array of resources in the Research Triangle Park™ region in digital arts and humanities. With three leading research universities; a top-funded supercomputing institute affiliated with those universities; a cluster of cutting-edge technology firms, particularly in the gaming sector; and much more, this region is poised to become a leading center in digital arts and humanities scholarship and entrepreneurship.

The University of North Carolina at Chapel Hill is hosting the festival, coordinated by the Institute for the Arts and Humanities (IAH) in the College of Arts and Sciences. The festival centers on a series of discussions, performances, interactive exhibitions and workshops. For more information and to register, visit www.chatfestival2010.com.

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